BTN Academy

12/11/2018

How Private Label Wines Fit Into the Wine Premiumization Trend

Private label wines are truly unique and can be used to enhance your overall brand. Use it to jump aboard the current premiumization trend before it’s too late.

08/10/2018

Being a Distributor in the UK Market

Get insights on the UK wine market, how global producers should approach and enter the market, wine premiumization and much more in this Q&A session with Robin Copestick, MD at Copestick Murray

29/09/2018

Three Tips for Using Wine Labels to Maximize the Retail Success of Your Wine

Know your customer’s demographics and choices, pay attention and frame the story on your bottle itself. Use these effective labeling tips to boost the shelf success of your wine

20/07/2018

The UK Market – Is the Specialist Importer Where the Gold Is?

If you are looking to export to the UK, searching for a specialist is one strategy that might pay off. Here is how it works

09/07/2018

Being Part of Your Wine Trade Community

The wine and spirits trade community greatly benefit you to carve out a niche for yourself within the community. You must leverage it. Here is what you need to do

28/06/2018

Influence Of The Private Reviews Of The Wine Social Networking Site

Sales of wine are directly related to the quality of private reviews. This article elaborates the study carried out by the AAWE on the evaluation of the influence of consumer reviews.

BTN Academy

Top Tips for Presenting Wine and Spirit Brands to U.S. Importers

The US may be the biggest and most attractive market in the world for export brands, but securing an importer to represent your wine, spirit or beer brand can be a daunting task. For those of you with limited time, here’s a précis of the key elements that will make success more likely.

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